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YOUR WEBSITES

Gone are the days that attractive websites were good enough to gain new clients. People simply want more than a pretty site. They want a connection with credibility. Consumers are drawn to our FHA Mortgage Sites  for timely, accurate information on the products your company offers, and in the geographic markets you serve.

Over the last several years, people’s use of the internet has evolved. Now, customers demand quality content, the kind found at our FHA Government Loans websites. Our content adds value and builds trust. And, that trust results in both high contact rates and high application conversion rates for you, the lender.

FHA GOVERNMENT LOANS SITE

Affectionately  referred to as the 'FHA Supersite' , the 'FHAGovermentLoans.org' site  (and it's alternate sites, 'FHAGovermentLoans.net', and  'FHAGovermentLoans.info') boasts the most complete (almost 200 pages per site) and comprehensive guide to FHA Home Lending.

 

FHA LENDERS  SITE

As FHA Home Lending increases in popularity, more and more consumers are searching for and looking to connect with FHA Lenders  in their area. Using Google & MSN Live Goe-Targeting we present borrowers with a webpage representing select lenders in their state.

 

REVERSE MORTGAGE INFORMATION SITE
 

Currently under construction, our 'ReverseMortgageInformation', site will be used on a National Campaign for 'Senior Lending'

Current Scheduled Launch date is August 15, 2011.

 

THE INITIAL  IMPRESSIONS

Pick your own territory!
Pick your own days and even hours to work your leads!
Leads are delivered within 3 minutes to your email box!
Your mortgage leads scheduled can be modified (turned on /off/ or paused within 90 minutes in advance!
No long or short term contracts!
 

The FHA Loan Application is Fresh - It is critical to find out how quickly mortgage lead brokers turns the lead around and delivers it to you. Best case scenario, the lead is delivered instantly (a real-time mortgage lead) and it is an exclusive mortgage lead (only delivered to you). At a minimum you want to make sure the lead is delivered in less than 48 hours. Otherwise, the lead is less valuable and should not be sold at the same premium as a real-time mortgage lead. The more time that passes from the time the user requested information, the less your chances of closing the sale to this lead. I've seen many cases where users deny even requesting information. The quicker you contact them, the less likely this is to happen. Hit while the iron is hot.

The Loan Application is Accurate - One of the biggest challenges mortgage lead generation companies face is obtaining accurate data from users. No matter what type of technology a mortgage lead company claims to have, no company can completely stop users from entering inaccurate data. Companies will claim to have all sorts software to ensure more accurate data. 

A recent example of technology to improve data accuracy is telephone number/location verification. Companies use software to make sure the area code in the phone number matches the state. This is a nice feature because chances are if a user is going to enter a bogus phone number they will not enter the correct area code. What you must do is evaluate mortgage lead generation companies and decide who has the best solution to fit your needs. Also, consider telemarketing mortgage leads.

 

The Lead is a True Lead - What do I mean by a true lead? I consider a true lead to be a lead that was actually generated by someone that is truly interested in obtaining a mortgage. You have to be careful that the lead is not an ‘Incentivized Lead’. For those of you that aren’t familiar with this new term I will explain. Many websites today offer users incentives to fill out forms. In exchange for filling out these forms users are given points towards the purchase of merchandise or even money. Make sure you stay away from companies that have anything to do with incentivized leads. These leads are worthless !!! 

Again, this is a simple concept. The quicker you contact the lead, the better the chance of closing the sale. The first thing you should do is make contact. Once you have made contact with the lead ask questions and find out what they are looking for. After this initial contact you can follow up with a quote and answers to their questions. Quick response, quick response, quick response !!!!